Its important to remember when writing content for your website that you are writing for humans and not Google. Far to many websites stuff their content full of keywords in the hope of google indexing them higher. The reality is that Google and its spiders are not stupid. There was a time when the method of stuffing keywords on a page was successful, times have changed, therefore your techniques should also. Back in the early years of search engines, one could easily manipulate a page’s ranking in Google with keyword stuffing. ..
When you look at a web page in a web browser, you see, at the simplest level, words. These words usually have some style characteristics, such as different font sizes and colors. In many cases a page also displays images or maybe video. Sometimes there is a form where you can enter (or search) for information, or customize the display of the page to your liking. Often a page contains animated content and content that changes while the rest of the page remains the same. ..